Find the Meta Keyword Tag and stuff it full of keywords, dozens of them, and be sure to put them in every page of your site. This will certainly get you to Page #1 of Google, Bing & Yahoo, right?
Yeah, if it was 2006…the fact is, keywords and the Meta Keyword Tag are a thing of the past. Using them not only brings no benefit to speak of, they can actually now hurt your website rankings. Google’s own Matt Cutts has said: “You shouldn’t spend any time on the meta keywords tag. We don’t use it. I’m not aware of any major search engine that uses it these days.”
Yahoo says they use the tag but assigns almost no weight to it, and Bing may actually be using it as a spam signal. Beyond all this, your competitors are now searching your keyword tags to see exactly what phrases you are going after. You may as well just email them a blueprint to your marketing strategy.
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