Category Archives: News
Google+ Introduces Communities ‘Google+ is supposedly the fastest growing social media network on the web‘, says, you guessed it… Google! But, I do agree. The dark days of Google+ are slowly fading. The sun is starting to peak through the clouds. Not many people use Google+ regularly, but the geeks at Google are once again doing their best to entice you. So, lucky us, Google has decided to add Google+ Communities. Let’s see what all the hype is about shall[...] Continue Reading
Don’t Fear the Penguin As an SEO Director that has embraced social media, I urge SEO experts to not fear Google Penguin. Embrace it. Hug the Penguin. Let me explain why… Google Penguin plans to give content creators a fair shake. That’s really it. So, why should that be something to be bummed about? It should not. Search engines like Google and Bing should spit out the best results when you search for a keyword. It shouldn’t come down to[...] Continue Reading
How Linkedin Can Help Your Business When we talk about advertising online, we usually stick to Google Adwords, Facebook, You Tube and Bing. I have not touched on Twitter’s ‘Sponsored Tweets’ yet, but I will in the weeks to come. Today I’d like to focus on the business networking site we all know as Linkedin. How in the world can Linkedin help your business online minus branding, portfolio and just another organic seo result? Let’s break it down… Linkedin Advertising[...] Continue Reading
By Now, you have heard all the internet marketing and Search Engine Optimization lingo. You know about ‘keywords’ and ‘meta-tags”. Maybe you even understand ‘pagerank’ or ‘link authority’. You have become somewhat familiar with where your practice website ranks on the major search engines, and how your competition is doing. You know you need to be at the top of the search engines – as that is where your patient’s find you. When it comes to SEO, you consider[...] Continue Reading
Source: Search Engine Journal Google search has changed a lot over the course of the last year. Beyond the most recent update (call it “Panda” or the “Farmer Update” – either way, it’s been an earthquake in the realm of SEO), Google has tapped into the power of HTML5 to make search faster. The concept of Google Instant, which could give you results before you were even done typing, was further enhanced with the presence of Instant Preview. Instant Previews allows users[...] Continue Reading
Source: Practical Ecommerce A massive change to Google’s search engine ranking algorithm has recently improved query results, while having a negative effect on businesses that had been “gaming” the system or reusing others’ content. The so-called “Farmer” algorithm update went into effect in late February and affected some 11.8 percent of Google search queries in the United States. Weeding Out Bad SEO Tactics Google actually makes about 500 changes to its search-results ranking algorithm — the step-by-step instructions its computers[...] Continue Reading
