Category Archives: Articles

The Twitter Archive: Let the Downloads Begin! Tweeters are now able to download all of their tweets. Forever? Forever ever. It has begun. Twitter users have been given the access to start downloading their tweet archive. How Does it Work? Once logged into your Twitter account, click Settings, then select Account, scroll down and press the button that says Request Your Archive. On clicking this, twitter informs that they will mail you the download link when the archive is ready.[...] Continue Reading

In today’s world of mass communication, a company logo is your link to the public’s mind. If you are not in the back of their head when they think of the industry leader for whatever product or service needed, then you are not going to make money. Logos are so important because businesses are now using them to create an unforgettable brand identity. Logo’s can take on many forms, being as simple as a logotype or wordmark, or being a[...] Continue Reading

Source: Branding Strategy Insider Author Ursula Le Guin wrote that “legends of prediction are common throughout the whole Household of Man. Gods speak, spirits speak, computers speak.” What Ms. Le Guin left out were consumers. Consumers speak too. Volumes if you know how to read them. Predictive loyalty metrics allow marketers to decipher consumers’ emotions, expectations, and imminent behaviors in the marketplace. Happily, I am an authority on customer loyalty. And, as real loyalty metrics measure the direction and velocity[...] Continue Reading

Source: SEOMoz For 99% of the projects we take on, a domain is already part of the equation. However, in some circumstances, we’ve been called on to provice advice for naming a domain, either for a new blog, a company launch or even just a friend’s website. Below, I’ve listed 12 tips I find indispensable when helping people select a great domain name. 1. Brainstorm 5 Top Keywords When you first begin your domain name search, it helps to have[...] Continue Reading