Category Archives: Incredible Marketing News
Here are 5 tips to adjust to Google’s new data blackout! As any search specialist would tell you – it was bound to happen. As of immediately, Google has shut down access to organic keyword tracking information. Online marketers have thrived for over a decade in knowing where traffic was coming from and how a specific keyword played into delivering traffic. In other words, we used to know what keywords drove the most traffic to your site, and now we[...] Continue Reading
Recently, a WebmasterWorld thread had claims from multiple webmaster’s stating that non-explicit images are being filtered from image results in SafeSearch mode. This has been an ongoing issue since back in 2007. At that time, Barry Schwartz, of Search Engine Roundtable, stated: “What we have been noticing is that Google has been a bit more sensitive on image filtering recently. This has impacted a lot of webmaster’s, where they have noticed a major decline in image search traffic” Earlier this year, Google[...] Continue Reading
Google recently announced a big change in its advertising policy, and it will put many of its users on the front page of the Internet. This change takes place starting on November 11, 2013 and your face, name, reviews and endorsements will all be seen by other Google users. Google’s position is the desire to provide more personalized, relevant ad data. Sounds great, doesn’t it? Well, if you are like many people, it sounds awful. There is also a big percentage of people that[...] Continue Reading
Incredible Marketing will be attending Plastic Surgery The Meeting 2013 in San Diego October 11-15th. Plastic Surgery The Meeting is the premier event in plastic surgery, bringing together international surgeons, trainees, and other health professionals for education and networking. This year, Incredible Marketing will be attending the conference, offering their expertise in online medical marketing. “When plastic surgeons visit us at The Meeting, we want them to walk away with practical knowledge that they can digest and make sense of.[...] Continue Reading
Understanding Google’s Hummingbird Update Google has had numerous updates (Penguin, Panda, Caffeine) to their search algorithm over the past few years, but none quite like Hummingbird. September 27, 2013. A day to remember within the internet space. It marked the 15th birthday of Google, as well as the announcement of their new search algorithm update ‘Hummingbird’. Google hopes to advance the quality among the search results it spits out upon being queried. Amit Singhal, the Senior V.P. of Google, stated[...] Continue Reading
80% of online searches are healthcare related. How many searches do you think it takes for someone to find you? One of the ways people are searching online for healthcare professionals and health-related information is through social media. People are using social networking sites to seek medical information, discuss symptoms, treatments, procedures, and broadcast about their experiences with a particular healthcare provider or practice. You need an online marketing strategy that encompasses social media marketing to attract, engage, and convert[...] Continue Reading
If you are going to go social, you better do it right! Social Media is the new way of capturing people’s attention, engaging, and converting them into paying customers. People are more “brand aware” than ever before, and if you are not actively growing an audience online through social networks, you will begin to lose to your competition. It’s about getting people to know you and your business on a social level, what sets you apart, why you are cutting-edge,[...] Continue Reading
September 6th, 2013 Incredible Marketing Will Be Attending the XVII World Meeting of the International Union of Phlebology in Boston September 8-13, 2013. The International Union of Phlebology World Meeting is coming to the United States for the first time in its history and the INCREDIBLE’S will be exhibiting and presenting at the UIP about marketing vein practices online. The scientific and organizing committees of the American College of Phlebology have compiled the most comprehensive program addressing the full-spectrum of[...] Continue Reading
Have you noticed a difference in your search results since the Google Penguin update back in May 2013? There are new rules for SEO and now it is all about the user and content. This blog article will explain how to survive the next digital age and how to dominate search results through awesome content, engaging on social media networks, and earning backlinks as a recognizable industry leader. Google Penguin is changing the future of SEO and now heavily weighing[...] Continue Reading
Today, people are heading to online sites to find out if a business is one worth their visit. All sorts of businesses are on user-review fueled sites like Yelp, and many of them have seen nice increases in their business, given that their reviews are positive. Yelp uses filtering software to determine which reviews should be filtered on any given day and which will be unfiltered. Only your unfiltered reviews affect your overall star rating. Now, what if your practice[...] Continue Reading
